The Why of Promotional Gifts

Corporate Gifts

Promotional corporate gifts are elegant and professional ways to represent your brand. They are a way to thank employees, customers and clients, as well as to prospect for new ones. We have an extensive variety of personalized corporate gifts on our website, check them out!

---

Cost Per Thousand/Cost Per Mille/Cost Per Impression

In marketing, you might hear the terms cost per thousand (CPT) or cost per mille (CPM). These terms refer to the cost that one incurs after their advertisement has garnered a thousand impressions. Cost per impression, which is used more frequently when talking about promotional products, is the cost one incurs for every impression their advertisement earns. Promotional products are a one-time expense. As time goes by and they garner more attention, their cost per impression will decrease, making them the most economic marketing method.